Arctic15 Events – “Web3 Community Building: The Art and Science of Engaging Users”

Arctic15, hosted by ArcticStartup Events, is a nexus for startup entrepreneurs, investors, corporates, and media hailing from over 60 countries. Designed as a hub for business matchmaking, this conference cultivates innovation and meaningful partnerships in the startup ecosystem.

During Arctic15, Laura led a compelling talk on “Web3 Community Building: The Art and Science of Engaging Users.” She dived into the community building, discussing how to navigate the challenges posed by the 2023 bear market with resilient strategies. Laura also guided attendees on how to start a Web3 community from the ground up, emphasizing proven marketing strategies for laying a robust foundation. She rounded off her talk by shedding light on effective communication tactics that can keep a community engaged and returning for more.

In her presentation, Laura tackled vital topics that resonate across industries: collaborations between startups and corporations, identifying the right partnerships, and understanding the optimal timing for startups to initiate conversations with big industry players. Her insights offered the audience a comprehensive look into the nuances of Web3 community building and corporate-startup relationships.